Logo

Logo

This logo is simple using both motion and contrast. The motion is visible in the way color green is continued however there is a variation from the shade of green. Also the ‘A’ is vary simple while the ‘S’ is different with the flares near the top making it more complex with it’s neighboring letter. There is contrast in the shade of green. The ‘A’ is darker then the ‘S’ in order to draw people’s attention to each letter individually while at the same time look at the the picture as a whole.

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