Helvetica

 

            Helvetica-Andrea Szwejbka

 

Helvetica is the most commonly used fonts in the world for its simple look. Created in 1957 Switzerland by typeface designer Max Miedinger. The Stempel foundry purchased the original fount. In the 1960’s Helvetica made is way over seas to America where it was altered. Mergenthaler Linotype added many new designs to the now popular typeface. Creating Helvetica, as we know it today.

            Helvetica is known for its all-purpose design and can easily be found on any newspaper, billboards or advertising. The design is based on grotesques of the late nineteenth century. However, because of the changes made to the fount it can be put in the sans serif sub-category of neo-grotesque. Helvetica can get your message across in a clear and easy way without misunderstanding. 

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